College football recruiting focuses on positional coaches who bring in talent for their specific group. Among them, Courtney Hawkins, wide receivers coach at Michigan State, ranks low in comparison to peers from more prestigious programs. Despite not landing five-star recruits, Hawkins has developed gems such as Jayden Reed, a Packers star, and Jalen Nailor of the Vikings. His protégé, Keon Coleman, left for Florida State after a productive stint with the Spartans. While Hawkins may not have top-tier recruits, he excels in player development, potentially paving a path to produce the first-round talents that have been elusive in his career. His coaching philosophy, shaped by personal NFL experience, emphasizes breaking records he once held as a player.